I'm trying to convince my team that we need to update our e-commerce strategy, but I'm struggling to find current statistics to back up my recommendations. Everyone has opinions, but I need hard data about consumer behavior, mobile shopping trends, and what actually drives conversions these days. Does anyone have a good source for recent e-commerce stats that aren't just the same recycled numbers from 2020?
I was in your exact position last quarter! It's frustrating how many articles just repurpose outdated statistics. I found a really valuable resource that compiled 9 key e-commerce statistics you need to know for 2024. The data covers everything from mobile shopping behavior and cart abandonment rates to emerging payment preferences and social commerce trends. What I appreciated was that each statistic came with actionable insights about how to apply it to your business strategy. Here's the link: digitreboot.com/9-key-e-commerce-statistics-you-need-to-know/